Shopping for jewelry can be an intimidating experience. Not only do you have to decide on a style, but you must also understand the terminology used to describe different pieces. It’s important to know what these terms mean so that you don’t get duped into buying something other than what you intended. So let’s dive in and take a look at some of the most common misleading terms used when describing jewelry! 

Carat vs. Karat
The two most common terms used to describe gold jewelry are “carat” and “karat.” While both refer to gold, they mean two very different things. Carat is a measurement of weight (1 carat equals 0.2 grams) and is commonly used when talking about diamonds or gemstones. Karat refers to the purity of gold (24-karat is pure gold). If you're shopping for gold jewelry, make sure you understand which term is being used so that you don't end up with a piece that isn't as valuable as it should be.

Solid vs Filled
You may come across the terms “solid gold” and “gold filled” when researching jewelry online. Solid gold means that the entire piece is made from solid gold, while "gold filled" means that the item has been plated with a thin layer of real gold over another metal (usually brass). Gold filled items are more affordable than solid pieces, but they won't last as long since the plating will eventually wear off over time.

Pure vs. Plated
Another common phrase used in describing jewelry is "pure." This term is often used in reference to gold, silver or platinum and implies that the metal is solid and not plated with a different material. However, this isn't always true; many times retailers will use this term interchangeably with “plated,” which means that the metal has been coated with a thin layer of another material (usually nickel). To avoid confusion, always check for an accompanying description that clarifies whether or not it's plated and what material it's made from.

Vermeil vs. Sterling Silver
Vermeil and sterling silver are both types of silver jewelry, however they are not interchangeable terms. Vermeil is sterling silver that has been plated with a thick layer of real gold (usually 18-karats or higher), while sterling silver is purer than regular silver and contains at least 92% actual silver content by weight (the remaining 8% contains copper or other metals). Knowing which type you're getting can help ensure that your purchase lasts longer and maintains its shine and luster for years to come!

Jewelry shopping can be confusing if you aren't familiar with industry terminology, but understanding the basics can help ensure that your purchase meets your expectations and lasts for years to come! Carats measure weight; karats measure purity; solid means 100% gold; filled means plated; vermeil has thick layers of real gold; sterling silver contains at least 92% actual silver content by weight—these are all important distinctions when it comes to making sure that your purchase turns out exactly as intended! Keep this guide handy so that next time you shop for jewelry online, you'll have all the knowledge necessary to make an informed decision!

Jason Stofiel
Tagged: Jewelry